Content Strategy for Mobile | Angel Ceballos — Designer / New York Photographer
Content Strategy for Mobile by Karen McGrane
Jan 25, 2013 • Karen McGrane

Content Strategy for Mobile

Highlight: “Many content management systems look like a database got drunk and vomited all over the interface”

“Many times, we encode structural information merely through styling. Data like author names or movie titles or calendar dates get pasted into the body of the text, perhaps formatted in bold or italics. But just because those text elements have been styled visually doesn’t mean you can do anything with them. If that metadata were called out separately—stored in a unique field in the database, or marked up with semantic tags that describe what the content means (rather than just how it should be styled)—it would be more useful and more actionable.”

Finished reading: Jan 2013


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